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For example:. To me, hybrid can be all the above. However, what you can do successfully depends on the technology you have available for use. Poly has always had the capability to do a hybrid briefing experience program. Now as vaccination rates begin to climb, I am seeing diverse actions across how my industry peers are organizing their briefing program resources and staffing. Many companies are not looking to open their doors to in-person engagements for quite a few months.

They have successfully moved to virtual briefings and plan to stay virtual for the foreseeable future. Other companies, like Poly, are ready to open doors a bit sooner in accordance with local health and safety regulations. If your organization wants to do a hybrid briefing experience program, be prepared to staff up a team that can handle more complex scheduling and management logistics.

In our case, Poly requires our experience managers to have a deep understanding of our products and how they are configured, so we can effectively run demonstrations for all meeting participants, no matter where they are located. If hybrid experiences are where your briefing program is headed, the role of the facilitator may need to evolve too. Traditionally, briefing facilitators are tasked with hosting the in-person guests and managing the flow of the day. In some briefing programs, including the one at Poly, briefing facilitators also conduct product demonstrations.

Organizations will need to decide if the facilitator should also be responsible for managing the participants on the video stream and the associated technical aspects of the meeting, such as setting up the dial-in logistics, keeping up with the chat, and helping remote participants with technical troubleshooting. It is a lot to take on. When I asked the group at the virtual conference about the evolving role of the facilitator, some of my peer organizations worried that it would be difficult for a facilitator to manage all of the in-person and remote aspects of the meeting successfully.

Executive Briefings are completely customized to your business needs. We provide an environment where you can explore and strategize openly while providing insight and clarity to your digital strategy.

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